Andrew Schapiro Design Brand Portfolio

Airbnb Brand & Culture



As Airbnb’s first Creative Director, I led a global team of graphic designers; illustrators; photography art directors and editors; filmmakers; producers; and architectural designers. We were responsible not only for stewarding the visual brand but also pushing its boundaries and developing new expressions.

The work featured here is merely a sliver of the thousands of projects my team and I produced across digital, print, experiential and other formats.




Host Story: Inja & James

Role: Creative Direction
Director: Pete Betancourt
Production: Woody Smith, Natalie Çilem, Julia Casillas




One Airbnb 2014

Role: Creative Direction
Design: Derek Chan, Morgan Ruby, Aaron Taylor Harvey, Rachael Harvey
Production: Lindsey Linger, Ben Kasman






Airbnb Open 2014

Role: Creative Direction
Design: Derek Chan, Christian Rongavilla
Photography Art Direction: Carrie Levy
Production: Lindsey Linger, Ben Kasman




One Airbnb 2017

Role: Design & Creative Direction
Design: Beth Abrahamson, Lisa Mishima, Lawrence Davidson, Koto Studio
Illustration: Jonathan Calugi
Production: Harrison Watkins, Alexandra Williams, OMFGCO Studio




Airbnb Headquarters

Role: Creative Direction
Office Design: WRNS Studio, Aaron Taylor Harvey, Rachael Harvey
Airbnb X The Selby Production: Celeste Noche, Reymundo Perez






Pineapple Magazine

Role: Creative Direction
Editor-in-Chief: Christopher Lukezic
Content Lead: Alex Tieghi-Walker
Design Direction: Brendan Callahan 
Design: David Nguyen
Illustration: Agnes Lee
Photography Art Direction: Carrie Levy
Production: Ben Kasman





New York City Marathon Sponsorship

Role: Creative Direction
Design Direction: Matt Luckhurst
Design & Illustration: Agnes Lee
Production: Lindsey Linger, Ben Kasman